What is Success?

When companies achieve success, they usually quit innovating and become guardians of the status quo.


But yesterday's perfect processes are obsolete tomorrow.

  • Vinyl records were replaced by 8-track tapes.
  • 8-tracks were replaced by cassettes.
  • Cassettes were replaced by CDs.
  • And now CD's are being replaced by MP3 players.

The same is happening with business building practices and processes.

  • Selling has been replaced by Referral Marketing.
  • Print advertising is being replaced by Internet ads.
  • Boring text emails are being replaced by video emails

So what are you doing - or planning to do - that is different in your business practices and processes?

It has often been said that there is no such thing as standing still. You are either moving forward or going backwards.

LESSON: Success, like failure, is a temporary condition. Never assume you've arrived.

 

 

Geoff Kirkwood