The Geoff Kirkwood Newsletter, Edition 9

Help me reach my goal of 10,000 readers!

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Problem or Opportunity!

Recently, while visiting a local Laundromat, (my washing machine died over a weekend) I spotted a notice on the wall that said:-

“If you need change for the washing or drying machines come next door. We are happy to help!”

My first reaction was “Wow”! What a different approach. Most businesses next to coin operated outlets of any kind actively discourage supplying change because of the perceived nuisance value.

Yet we all know perception can be misleading sometimes and all it takes is someone to see things differently.

Let's Find Anybody

Most people would agree with the saying “be careful what you ask for… because you just might get it”.

Nowhere is it as important as when you are training a sales team. They need to know exactly what to look for. This applies to any team environment from a networking group like BNI to the sales team of a large corporation.

So imagine how difficult it is to help someone who says “a good referral for me is anybody who...”.

Let’s play with that approach for just a minute! Open up your favourite web browser and type into Google the word “anybody”. Or the word ”anyone” or any other similar generic term.

Geoff's Speaking Schedule

Month	Date	Location
August	20th	Regina, Canada
August	22nd	Las Vegas, Nevada USA
August	25th - 29th	Sacramento, California USA
October	13th – 17th	New Zealand

Find out more, or make a request by contacting Geoff directly!

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